We’re here to kill Demand Blindness.
Demand is everywhere — people announce their lives every day. Most of it is invisible to the businesses who could help. ByPath makes it visible.
Read the moment.
Cut a short path to the client.
Every day, your future clients describe their lives out loud. A move. A milestone. A problem that just landed in their lap. They’re not filling out forms or typing your service into a search bar — they’re just living, in public.
Inside those moments is real, ready demand. The trouble is that it’s scattered across a dozen channels and buried under noise, so the one business that could genuinely help never sees it. That’s Demand Blindness.
ByPath exists to close that gap. We read life-moments as they happen, judge whether your offer truly fits, and hand you the person, their context, and a way to reach out — a short path from a public moment to a warm conversation.
Three beliefs we build on.
A signal is a public life-moment, not a keyword search. Everything we make follows from that.
Situations, not keywords
A signal is a public life-moment — “got the keys,” “closed our round,” “the AC just died.” We read the situation behind the words, not the words themselves. Nobody posts “looking for a contractor.”
Freshness is relevance
A moment that has already passed is no longer a lead — the service is no longer needed. We weight recency hard, so the people you reach are still in the moment that matters.
Honest by default
If a channel won't surface real demand for your niche, we tell you — and point you somewhere it will. We'd rather lose the upsell than sell you noise.
We’ll be honest about where we are.
ByPath is early. It’s a small, founder-led product in active beta — not a polished suite with a logo wall and a sales floor. We’re shipping the core in public and tuning it against real signals, week by week.
That means some niches and channels work beautifully today, and others don’t yet. When yours is in the second group, we’ll say so to your face and tell you what to use instead. No fake demos, no invented customers, no promises we can’t keep.
If you join now, you’re joining at the start — close enough to the build that your feedback actually changes what we make next. That’s the deal, and we think it’s a good one.
Find people about to buy.
Before they ask.
Start free — no card. Your first warm signals land by morning.
Whatever you sell, we’ll help you start.
Set up your niche in minutes, or lean on us. Here’s where to learn, get unstuck, and reach a real person.
Questions, answered.
Keyword tools wait for someone to type the exact words you watch for — and almost nobody publicly writes “looking for a contractor.” A signal isn’t a search query, it’s a public life-moment: someone got the keys, closed a round, left their office, got engaged. ByPath reads the post the way a person would and surfaces the moment your offer fits — even when the words never match.
Then we tell you, up front. During onboarding ByPath scores how well your audience lives on the channels we reach today. If the fit is low, you get an honest recommendation of where they actually are — plus a spot on the waitlist for that channel. No false promises, no paying for a feed full of noise.
No — and that’s on purpose. Every signal arrives with an AI-drafted opening message tuned to that person’s moment. You read it, tweak it, and send it from your own account. Your voice, your channel, your relationship. Nothing goes out automatically.
Enrichment is always manual. When you find a person worth reaching, you click to reveal their contact details for a flat $0.15 — and only that one. Nothing runs in the background, there are no bulk credits, and you choose exactly who is worth it.
Yes. Start free, no card required. You get fresh signals so you can see whether the people we surface are worth reaching before you ever pay a cent.
English and Russian today — signals, hashtags and drafts all follow the language you set for your audience. Spanish is coming next.
Cut a path to your next client.
ByPath